Adding alternative text descriptions (alt text) to images in your documents, emails and websites is a must for accessibility. But what should you include in your alt text? Avoid extraneous details and instead use concise language that conveys the purpose of the image. For example, “Syracuse University mascot Otto the Orange works on a laptop in the ITS Service Center” is appropriate alt text for the featured image of this post. Do not begin your alt text with phrases such as “a photo of” or “a picture of.” Finally, check any AI-generated alt text for accuracy. Visit Creating Accessible MS Word Documents to learn more about alt text for images or stop by our ITS Digital Accessibility Office Hours.